The marketing benefits of blogging are that you receive loyal people who view based on their interest of your blog. The other marketing benefits of blogging is that it is cost effective and will be less expensive than the traditional marketing. The blog will give the blogger more experience and will create interaction with other bloggers.
There will be lots of other leads and they will help gain viewers. It’s like when you network but within the blogs. The blog will have a section for questions or suggestions and that will prompt others to communicate within the blogs.
Traditional marketing benefits are the same but in different layouts. When I think about bloggers I think that they are putting as much information for that viewer to get informed and interested. When I think about traditional Marketing I think about the regular ads and the costly marketing efforts.
The marketing benefits of blogging are that you receive attention from the viewer, it improves the loyalty for that company or brand. The blogger generates leads by communicating within the blog and gaining intake by the viewers. They increase sales by making it convenient sometimes by adding the purchasing link to a product.

Citation
February, G. K. (2018, January 15). Top 10 Reasons behind Growing Importance of Content Marketing. Retrieved April 13, 2019, from https://www.digitalvidya.com/blog/importance-of-content-marketing/ https://www.digitalvidya.com/blog/importance-of-content-marketing/